WHY DIGITAL ENGINEERING MATTERS

Digital Engineering is about integrating Digital into the Channel – not the other way around. It starts with understanding the processes, the supply chain, the dynamics of the channel, the customer, the enablers and the barriers and then enabling customized, yet ready to deploy solutions.

BUT IT’S NOT WORKING FOR OFFLINE SALES CHANNELS

But, unfortunately for offline channels, none of these works. Unlike for online transactions, there aren’t many enablers for digital marketing in offline Channels. Here, even the basics of linking online behaviour to offline behaviour becomes a challenge. And with most Digital agencies struggling to “engineer” solutions, the approach more often than not ends up as the standard content creation, social posts and display ads.

DIGITAL POWERS CUSTOMER JOURNEY MANAGEMENT

Besides being extremely efficient and cost effective in targeting, Digital platforms are hugely effective in managing the entire customer journey – registration, search, views, adding to cart, purchase to retention. That’s why a shoe you check on an ecommerce portal follows you outside of it. The more you clicked the more it followed. You were notified price drops, suggested similar options, even given an option to notify when available. This works in multiple variations across products and services.

APPROACH TO DIGITAL ENGINEERING

To effectively engineer powerful solutions, we combine multiple disciplines into our approach. We don’t just follow a digital agency template or just a IT solution template or just a CRM template – we integrate all of them into one seamless approach that delivers what it should – Digital Engineering that works.

READY TO DEPLOY

A standard platform is fast to deploy but only goes so far and customizing a solution can take forever. That’s why we have a modular solution approach that helps make completely customized solutions and still bring in tremendous efficiency into the process. We have created powerful modules that combine to deliver solutions at speed and with a SaaS pricing model, the investments are optimized.

SOLUTION BANK

Tiger Digitech delivers solutions across channel formats and across industries. We ensure that the final solution design factors in all process and business elements

INDEPENDENT SALES AGENTS

The Independent sales agents who are the face of the company, be that insurance agents, loan agents, or a network marketer, face a number of challenges while performing their core functions – Sales.

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Referral Channel – Doctors / Architects

The referral channels for companies like pharmaceuticals are Doctors. There are a lot of constraints for these companies to expand their business through these referral channels.

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MULTI BRAND LARGE FORMAT RETAIL (OWNED)

The retail outlets host multiple brands in a single store which is owned privately make up the Multi-brand Large Format Retail. When it comes to advertising and customer involvement, there are

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DURABLES IN MULTIBRAND OUTLETS

The shop outlets that host multiple brands of consumer durables and do not own the store make up this category of solutions. These outlets face numerous challenges while performing…

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FMCG IN MULTI BRAND SMALL FORMAT OUTLETS

The stores that host multiple brands of Fast Moving Consumer Goods (FMCG) and do not own the store make up this category of solution. Managing their business doesn’t come easy here.

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FRANCHISEE RUN SINGLE BRAND RETAIL

The Quick Service Restaurants, Saloons which represent a franchise comprise of this solution category. We analyzed some major challenges faced by these entities to provide a complete solution…

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OWNED SINGLE BRAND RETAIL CHAIN

Some of the major factors limiting their business performances are – they do not have ample marketing support which restricts their ability to market their offerings.

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B2B DIRECT SALES

The businesses which work on serving their products and services for the functioning of other businesses fall in this category. As far as business is concerned, it doesn’t come easy.

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POS PROMOTERS

A number of companies rely on Point Of Sale promotion of their products and services. POS Prompters are truly an effective strategic position in generating high quality business leads.

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DISTRIBUTORS

The franchise granted by a manufacturer / company to market its goods, especially to wholesale in a particular area are the distributors of the company. The distributor has to overcome numerous challenges to keep up his business.

learn more

CRM ENGAGMENT

Consumer Relationship Management (CRM) helps businesses build a relationship with their clients which creates loyalty and retention. CRM is undoubtedly one of the essential features needed by any company in any sector.

learn more

LEAD FUNNEL MANAGEMENT

A lead funnel is the framework or a series of steps that a business lead has to go through, right from being just another lead, to an interested prospect, to a hot opportunity to finally becoming an esteemed customer. It is an essential aspect of a business,

learn more

INDEPENDENT SALES AGENTS

The Independent sales agents who are the face of the company, be that insurance agents, loan agents, or a network marketer, face a number of challenges while performing their core functions – Sales.

learn more

Referral Channel – Doctors / Architects

The referral channels for companies like pharmaceuticals are Doctors. There are a lot of constraints for these companies to expand their business through these referral channels.

learn more

MULTI BRAND LARGE FORMAT RETAIL (OWNED)

The retail outlets host multiple brands in a single store which is owned privately make up the Multi-brand Large Format Retail. When it comes to advertising and customer involvement, there are

learn more

DURABLES IN MULTIBRAND OUTLETS

The shop outlets that host multiple brands of consumer durables and do not own the store make up this category of solutions. These outlets face numerous challenges while performing…

learn more

FMCG IN MULTI BRAND SMALL FORMAT OUTLETS

The stores that host multiple brands of Fast Moving Consumer Goods (FMCG) and do not own the store make up this category of solution. Managing their business doesn’t come easy here.

learn more

FRANCHISEE RUN SINGLE BRAND RETAIL

The Quick Service Restaurants, Saloons which represent a franchise comprise of this solution category. We analyzed some major challenges faced by these entities to provide a complete solution…

learn more

OWNED SINGLE BRAND RETAIL CHAIN

Some of the major factors limiting their business performances are – they do not have ample marketing support which restricts their ability to market their offerings.

learn more

B2B DIRECT SALES

The businesses which work on serving their products and services for the functioning of other businesses fall in this category. As far as business is concerned, it doesn’t come easy.

learn more

POS PROMOTERS

A number of companies rely on Point Of Sale promotion of their products and services. POS Prompters are truly an effective strategic position in generating high quality business leads.

learn more

DISTRIBUTORS

The franchise granted by a manufacturer / company to market its goods, especially to wholesale in a particular area are the distributors of the company. The distributor has to overcome numerous challenges to keep up his business.

learn more

CRM ENGAGMENT

Consumer Relationship Management (CRM) helps businesses build a relationship with their clients which creates loyalty and retention. CRM is undoubtedly one of the essential features needed by any company in any sector.

learn more

LEAD FUNNEL MANAGEMENT

A lead funnel is the framework or a series of steps that a business lead has to go through, right from being just another lead, to an interested prospect, to a hot opportunity to finally becoming an esteemed customer. It is an essential aspect of a business,

learn more

TECHNOLOGY PARTNER - SUNDAYTECH

Tiger Digitech is part of Sunday Tech – an End to End Technology Development Company that has delivered solutions across industries and serviced a range of clients – from Fortune 500 to Tech Giants to Silicon Valley Start-ups and many others. Over the last 9 years, Sunday Tech has developed and deployed cutting edge solutions and has developed and implemented the Tiger Digitech Modules across projects. With the Sunday Tech technology capabilities, all are able to deliver and integrate several other elements into our solutions to make it as integrated as possible.