The stores that host multiple brands of Fast Moving Consumer Goods (FMCG) and do not own the store make up this category of solution. Managing their business doesn’t come easy here.
These stores have a limited spread over the area where they are located. Also, they do not have the best bandwidth for mass media. It is difficult to manage the localized media of promotions. They also face a major issue of limited tracking of their actual stock placement and inadequate means to run their promotion campaigns.
Tiger Digitech provides an all-in-one solution for these hardships faced by these players. Our features are:
FMCG IN MULTI BRAND SMALL FORMAT OUTLETS
- Tool to track stock placement by the Factory Outlet Store (FOS)
- Complete sync with micro digital campaigns across various channels
- Micro Targeting of Target audience (Improved retailer visibility and promotion)
- Retailer enabled marketing campaigns – (The campaign spend that is linked to the retailer performance)
- Fully Automated Consumer promos
- Micro Promotions for consumers
- Entire consumer purchase cycle management
- Consumer relationship management (Loyalty management, referrals…..)
- Complete performance analytics
- Complete sales tracking, and much more